I Never Thought I’d…
I have big plans to write a book at some point in my life. For the past few years, I’ve been thinking about one idea in particular but have yet to put pen to paper (is that phrase still relevant??)....
View ArticleYes, I will Yearbook Myself
I may have just found my new favorite Web site/time-suck : www.yearbookyourself.com. This incredibly addicting site lets you upload a picture of yourself (or someone else) to see what you’d look like...
View ArticleChange Your Mind, Change The World
MSI is proud to be part of the Center for Investigating Healthy Minds (CIHM) Celebration Event on Sunday, May 16th. Located at the Waisman Center at the University of Wisconsin-Madison, the CIHM is...
View ArticleWhat we’ve learned over the years…
Recently, I read an article on AdAge.com about 20 things the owner of an agency learned after 10 years of running his agency. I enjoyed the article and seeing what others posted as their “additions”...
View ArticleIn Other News
We are excited to share that MSI’s client Niagara Conservation was featured in the Money section of yesterday’s USA Today, check out the article here. Not only did they mention Niagara’s Stealth...
View ArticleMSI Celebrates Chicago’s “50 Over 50”
This year marks MSI’s 50th anniversary, which we think is cause for a major celebration (read: party)! Since our own Dave Weiner has been MSI’s fearless leader since opening up shop in 1961, we...
View ArticleCES 2012 – An Undeniable Stage for New Product Launches
This year, a few members of MSI had the opportunity to represent clients at the Consumer Electronics Show in Las Vegas, Jan 8 – Jan 13. More than 2,700 exhibitors showcased their latest products on...
View ArticleNo Such Thing as Business as Usual at MSI
When I started my summer internship last month at MSI, I had no idea what to expect. Like most college students starting an internship for the first time, my mind was racing with questions. What will...
View ArticleVacate The Couch This Summer and Get Active
With the Summer Olympics on everyone’s mind, I thought I would share a great event that MSI’s PR team recently organized and ran on behalf of the Boys & Girls Clubs of America (BGCA). Each year,...
View ArticleMSI PR Nails New Biz Win with Paslode (ITW)
MSI PR was recently announced as the AOR for Paslode, one of several companies that make up ITW’s North American (NA) Residential Construction Businesses, and leading manufacturer of innovative...
View ArticleMSI PR Client Makes Front Page of The Wall Street Journal
In PR, getting a mention for a client in a top-tier media outlet like The Wall Street Journal is exciting. Working with a reporter to develop an entire article devoted to your client and their cool...
View ArticlePoor little birdy
Catching up on some American Dad on a Wednesday night after a long day at the office and I notice that Julie Hagerty is next up in Old Navy’s list of blast-du-past actors doing commercials for the...
View ArticleMSI-produced Video Wins National Award for UPS!
The MSI PR team is excited to announce that the video we developed for UPS Road Code was named the winner of the 2013 International Corporate Citizenship Film Festival held at Boston College! A total...
View ArticleA Visit to North by Northeast
As social and PR team leads for the company, Maureen and I traveled to Toronto for the North by Northeast Festival. We were excited to represent MSI and engage with many movers and shakers that show up...
View ArticleThe Story’s in the Gift – Greenheart Shop Featured on WGN
In 1994, when Mariah Carey said “all I want for Christmas is you” she didn’t mean it. Of course she wanted something for Christmas! Whether we celebrate Christmas, Kwanzaa or Hanukkah, we at least...
View ArticleMSI Helps Steam Up the Oscars Swag Bag
At last night’s Academy Awards, some of Hollywood’s hottest stars took home an Oscar – Jared Leto, Matthew McConaughey, Lupita Nyong’o and Cate Blanchett to name a few. While you can’t help but feel a...
View ArticleFlo has company: Progressive Insurance introduces new “Baby Man” campaign
“Act your age, dump your parents’ insurance company.” According to Adweek, Progressive’s new “Baby Man” campaign features a wise-cracking character who is a grown man acting like a baby. He’s carried...
View ArticleMSI PR Helps Spread the Word about Inspiring Teen Nominees in the 2014 Maytag...
The MSI PR team has been helping to spread the word about five incredible teenagers who have been nominated for the Maytag Dependable Leader Awards. As part of a partnership between Boys & Girls...
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